Trump Media Drops $400M on Shares, But Bitcoin Bet Stays Firm

Last Updated on June 24, 2025

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TMTG. Source: Luciano Luppa - stock.adobe.com

Key Takeaways:

  • Trump Media’s $400M stock buyback will not alter its $2.5B Bitcoin investment strategy.
  • The firm plans to raise $2.3B via a private placement involving share resales and convertible notes.
  • It has filed for both a Bitcoin spot ETF and a dual Bitcoin-Ether ETF amid broader crypto expansion.

Trump Media and Technology Group, the parent company of Truth Social, has confirmed that its newly authorized $400 million stock buyback will not affect its ongoing plans to invest heavily in Bitcoin.

The board approved the repurchase of up to $400 million in common stock, but the firm reiterated its commitment to building a substantial Bitcoin treasury with more than $2 billion in funds.

Initially denying such ambitions, Trump Media later revealed plans to allocate $2.5 billion toward Bitcoin, including a $2.3 billion private placement offering.

The U.S. Securities and Exchange Commission (SEC), now led by Trump-appointed chair Paul Atkins, approved the registration statement tied to this initiative in June.

The funding includes proceeds from the resale of 56 million shares and 29 million shares from convertible notes, as part of broader debt and equity arrangements.

Additionally, the firm has filed to launch a spot Bitcoin ETF, while Truth Social submitted a filing for a dual ETF offering exposure to both Bitcoin and Ether.

These moves follow recent regulatory approvals, with the SEC clearing spot Bitcoin ETFs in January 2024 and Ether ETFs in May 2024, signaling Trump Media’s deeper push into the crypto space.

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