Saylor Confirms Strategy’s Continued Bitcoin Buying Despite Market Downturn

Last Updated on April 14, 2025

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Key Takeaways:

  • Strategy resumed Bitcoin purchases with a 22,048 BTC acquisition, raising total holdings to 528,185 BTC.
  • The firm’s Bitcoin investment has appreciated by 24%, resulting in $8.6B in unrealized gains.
  • Amid global market turmoil, Bitcoin’s relative stability enhances its image as a store-of-value asset.

Strategy co-founder Michael Saylor has reaffirmed the company’s commitment to acquiring Bitcoin, resuming purchases after a brief two-week pause.

On March 31, the firm acquired 22,048 BTC, bringing its total holdings to 528,185 BTC.

This investment has appreciated by around 24%, translating to over $8.6 billion in unrealized gains, according to SaylorTracker.

Despite Bitcoin briefly falling below $80,000, Strategy remains focused on long-term accumulation, underscoring its confidence in the asset’s value.

The company’s aggressive buying behavior is seen as a key signal of growing institutional interest in Bitcoin.

This latest purchase occurred amid global economic uncertainty, particularly escalating trade tensions between the U.S. and China.

These tensions have led to broad sell-offs in equity markets, wiping out trillions in shareholder value.

In contrast, Bitcoin’s price has shown relative resilience during this $5 trillion downturn, bolstering its reputation as a potential store-of-value asset.

As traditional markets falter, Bitcoin’s stability is gaining appeal among investors seeking alternatives to conventional financial instruments, especially in turbulent economic environments.

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