and Unstoppable Domains to Launch ‘.blockchain’ Domain

Last Updated on June 7, 2024

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Person holding mobile phone with logo of Unstoppable Domains Inc. in front of web page. Source: Timon -

Key Takeaways:

  • Unstoppable Domains and have partnered to introduce the DNS-enabled “.blockchain” Web3 domain.
  • The “.blockchain” domain aims for ICANN approval, potentially joining established domains like .com and .org.
  • The initiative seeks to bridge traditional web and Web3, leveraging’s user base and transaction history.

Unstoppable Domains and have announced a strategic partnership to introduce a DNS-enabled Web3 domain, specifically “.blockchain,” aiming for official recognition by the Internet Corporation for Assigned Names and Numbers (ICANN).

This collaboration seeks to bridge the current gap between the traditional web ecosystem and the evolving Web3 space.

If ICANN approves their application during the upcoming six-year registration cycle, the “.blockchain” domain could be listed alongside established top-level domains like .com and .org.

The initiative leverages’s extensive user base and its significant transaction history to facilitate widespread adoption of Web3 domains.

The partnership is designed to offer a cost-effective, unified naming solution that could greatly benefit businesses and local entities, aligning with Unstoppable Domains’ ongoing efforts to foster a user-centric web environment.

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