Key Takeaways:
- World Liberty Financial, backed by the Trump family, is exploring a Nasdaq-listed treasury company to hold WLFI tokens, targeting $1.5 billion in funding.
- The strategy mirrors MicroStrategy’s Bitcoin reserve model, joining a growing wave of public firms holding large crypto reserves.
- World Liberty has raised $550 million so far, with major investors including Tron’s Justin Sun and Web3Port.
World Liberty Financial (WLFI), the Trump family-backed cryptocurrency venture, is exploring the creation of a publicly traded treasury company to hold its WLFI tokens, targeting roughly $1.5 billion in fundraising.
Discussions with major tech and crypto investors are reportedly progressing quickly.
Big investors are being sounded out on a plan for World Liberty Financial, the Trump family-backed venture, to set up a public company that would hold its WLFI tokens, joining the boom in digital-asset treasury firms https://t.co/M31uD7CbW0
— Bloomberg (@business) August 9, 2025
The move would position WLFI among a growing number of publicly traded digital asset treasury firms, which collectively raised an estimated $79 billion in 2025 for Bitcoin purchases.
Launched last year, WLFI operates a crypto-lending app and issues USD1, a dollar-backed stablecoin.
The treasury vehicle would likely be a Nasdaq-listed shell company acquired by WLFI, mirroring MicroStrategy’s transformation into a Bitcoin holding firm.
Similar strategies are emerging for Ether, Litecoin, and other cryptocurrencies.
Donald Trump, listed as “co-founder emeritus”, disclosed earning $57.4 million from WLFI in 2025, holding 15.75 billion governance tokens.
WLFI has raised $550 million from two public token sales, with high-profile backers including Tron founder Justin Sun ($30M investment) and Web3Port ($10M).
The platform positions itself as a decentralized finance and stablecoin provider competing with traditional banks.
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