Key Takeaways:
- World rebrand: Formerly Worldcoin, the company has rebranded to “World” and unveiled enhanced identity verification tools.
- Next-gen Orb: The new Orb device, powered by Nvidia, is five times more powerful and more compact, with future deployments planned in self-service kiosks.
- New verification methods: World introduced World ID Credentials for NFC-enabled passports and World ID Deep Face to combat deepfakes.
Blockchain-based identity verification company, formerly known as Worldcoin, has rebranded itself as “World,” announced by founder Sam Altman on October 17.
As part of the rebrand, World introduced an upgraded version of its Orb biometric scanning device, which is now five times more powerful and more compact, powered by Nvidia technology.
Hello World pic.twitter.com/VIfL0wONbu
— World (@worldcoin) October 17, 2024
This next-gen Orb will be deployed in self-service kiosks in select markets.
The company also unveiled new identity verification options, including the World ID Credentials program that allows users to verify their identity using NFC-enabled government-issued passports.
World ID Deep Face, a service designed to combat deepfakes, was also launched.
World has partnered with popular apps like FaceTime, WhatsApp, and Zoom, and its app has attracted 15 million users, 7 million of whom have completed the verification process.
The event was live-streamed, and the rebrand took effect across social media platforms.
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