Key Takeaways:
- The U.S. Department of Justice, backed by 16 state attorneys general, has filed an antitrust lawsuit against Apple, accusing the company of using its app marketplace to unlawfully suppress competition and innovation by forcing developers and users to adhere to its payment system and app distribution rules.
- Apple’s policies are criticized for promoting an anti-competitive environment, imposing high fees known as the “Apple tax,” and restricting the use of alternative payment systems and app marketplaces, which notably affects cryptocurrency integrations and digital wallet competitions.
- The DOJ alleges that Apple’s practices not only stifle competition across various industries but also compromise user experience and security. In response, Apple disputes the allegations, warning that the lawsuit could lead to government overreach, potentially endangering user privacy and security.
The Department of Justice (DOJ) in the United States has initiated a significant antitrust legal action against Apple, claiming the company’s control over its app marketplace unlawfully stifles competition and hampers innovation.
This lawsuit, filed in a federal court in New Jersey on March 21 and backed by 16 state attorneys general, accuses Apple of leveraging its dominance in the smartphone sector to compel developers into using its payment system, thereby securing both developers and users within its ecosystem.
#DOJ and US States Take on #Apple in Major Antitrust Suit Over App Store Monopoly https://t.co/OjnyIgUop5
— Bitcoin.com News (@BTCTN) March 22, 2024
Apple’s App Store policies and developer agreements are criticized for enforcing a series of evolving rules and restrictions.
These measures are said to enable Apple to impose higher fees, hinder innovation, provide a less secure or diminished user experience, and limit competitive alternatives.
This behavior, the DOJ contends, not only reduces competition in the smartphone market but also has broader implications across various industries influenced by these limitations, including financial services.
Particularly, the enforcement of Apple’s policies has led to the exclusion of alternative payment systems in a manner deemed both anticompetitive and exclusionary.
The complaint points out the infamous “Apple tax,” a 30% charge on apps and in-app payments for goods and services not created by Apple.
This fee structure and Apple’s payment system, which are compatible only with fiat currencies, effectively prevent the integration of cryptocurrencies in apps or render it financially impractical for crypto-based apps to offer in-app purchases.
Furthermore, the DOJ highlights that while Apple permits “certain enterprise and public sector customers” to distribute their apps via custom app stores, it restricts iPhone users and developers from accessing these alternative marketplaces.
US DOJ to sue Apple for antitrust violations, Bloomberg News reports https://t.co/1COkz83UML pic.twitter.com/pSn6mPJVui
— Reuters (@Reuters) March 20, 2024
This limitation is seen as a tactic to maintain Apple’s fee structure by eliminating competition.
The lawsuit also criticizes Apple for the capricious enforcement of its App Store rules, which often penalizes and limits developers leveraging technologies that could potentially disrupt or diminish Apple’s market dominance.
This has notably impacted certain non-fungible token (NFT) marketplaces and cryptocurrency-friendly apps, which have had to disable features or remove functionality to comply with Apple’s stringent fee demands.
The DOJ’s filing further alleges that Apple has blocked access to competing digital wallets offering a broad range of enhanced functionalities and has prohibited developers from providing their customers with alternative payment solutions.
In response, an Apple spokesperson has refuted the DOJ’s claims, asserting that the lawsuit misrepresents both the facts and the law, and has promised a vigorous defense.
Apple warns that the lawsuit risks setting a precedent that could allow government overreach into technology design, potentially undermining user privacy and security.
In contrast, regulatory measures in the European Union, such as the Digital Markets Act, have compelled Apple to introduce alternative browser engines, payment methods, and app stores, though the company maintains an approval process, citing concerns for user privacy and security.
US DOJ takes on Apple in massive antitrust suit, after years of investigations https://t.co/VMRNWPCp6X #Apple
— AppleInsider (@appleinsider) March 22, 2024
Following the announcement of the lawsuit, Apple’s stock experienced a 4% drop to approximately $171, with no significant changes in after-hours trading.